Arabian Travel Market 2017: Russian visitors drive tourism in Ras Al Khaimah

Arabian Travel Market 2017: Russian Visitors Drive Tourism In Ras Al Khaimah

Ras Al Khaimah has reaffirmed its position as the UAE’s fastest growing tourism destination for international travellers following increased year-on-year pengunjung numbers during the first quarter of 2017.

Arabian Travel Market 2017: Russian Visitors Drive Tourism In Ras Al Khaimah

completely new figures reported by Ras Al Khaimah Tourism Development Authority, which develops the emirate’s tourism infrastructure in addition to initiates its domestic in addition to overseas promotions, ahead of Arabian Travel Market 2017 reveal of which overall pengunjung arrivals to the emirate in quarter one grew by 8.3 per cent year-on-year.

Arabian Travel Market 2017: Russian Visitors Drive Tourism In Ras Al Khaimah

With domestic tourism still the single largest contributor to Ras Al Khaimah’s tourism performance, the record arrivals from the first quarter of the year were largely driven by growth via international source markets, which recorded an 11.3 per cent year-on-year rise over the first three months of the year.

Arabian Travel Market 2017: Russian Visitors Drive Tourism In Ras Al Khaimah

“This particular year has started off extremely strong for Ras Al Khaimah, in addition to we attribute the significant year-on-year increase in international visitors to our strategic overseas promotional activities,” said Haitham Mattar, chief executive, RAKTDA.

Arabian Travel Market 2017: Russian Visitors Drive Tourism In Ras Al Khaimah

“During 2016, we implemented a multi-faceted approach in our trade in addition to consumer-led promotions, which have yielded increases via all our core international markets in addition to emerging destinations.

Arabian Travel Market 2017: Russian Visitors Drive Tourism In Ras Al Khaimah

“We work very closely with several travel partners across various markets, in addition to through their support, we anticipate prolonged pengunjung growth as we edge closer to our one million pengunjung target by the end of 2018.”

Arabian Travel Market 2017: Russian Visitors Drive Tourism In Ras Al Khaimah

During quarter one, hotels across the emirate registered average occupancy of 75.5 per cent, an increase of 6.2 per cent over the same period last year.

Similar results were posted across all key hotel performance indicators, with RevPAR increasing by 2.5 per cent in addition to room revenue swelling by 9.3 per cent.

Ras Al Khaimah’s core international source markets continue to deliver increasing numbers of visitors.

Russian arrivals increased 141 per cent per cent year-on-year in quarter one, while the UK reported gains of 35 per cent.

Arabian Travel Market 2017: Russian visitors drive tourism in Ras Al Khaimah

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